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About
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About
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TREND Liz Song 11/4/26 TREND Liz Song 11/4/26

Is Korean Hair Care the Next K-Beauty Trend for US Brands?

Ulta and Sephora added Korean hair care brands in 2026. What moved past scalp care, which hair claims stay cosmetic in the US, and what to brief your ODM.
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REGULATORY Liz Song 10/8/26 REGULATORY Liz Song 10/8/26

Zinc Pyrithione Shampoo From Korea: EU Ban, FDA Drug Rules

Korea sells zinc pyrithione shampoo as a cosmetic. The EU bans it, and the FDA treats dandruff and hair-loss claims as drug claims. Plan before your PO.
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