Minimum Order Quantity (MOQ)
TL;DR
Our Korean manufacturing partner offers MOQ starting from 1,000 units — significantly lower than the industry standard of 5,000+. This makes it possible for indie brands to launch with less upfront investment. MOQ varies by product category, and lead time is typically 3–6 months for first orders.
Key Takeaways
MOQ starts at 1,000 units for most skincare products
Lower MOQ = higher per-unit cost, but less capital at risk
First production takes 3–6 months; reorders take 4–8 weeks
Custom packaging increases MOQ requirements
Infographic showing MOQ by product category, lead time timeline, factors affecting MOQ, and FAQ for Korean cosmetics manufacturing
MOQ by Product Category
Our Korean manufacturing partner offers minimum order quantities starting from 1,000 units across most skincare categories. Serums and essences are the most flexible, with MOQ from 1,000 units. Moisturizers and creams also start at 1,000 units, with stock jar packaging available. Cleansers start at 1,000 units and come in foam, gel, or balm options. Toners start at 1,000 units. Ampoules start at 1,000 units but require specialized filling equipment.
These are starting points. Exact MOQ depends on formula complexity and packaging choices.
Lead Time
The full process for a first-time order takes 3 to 6 months. Consultation and planning takes 1 to 2 weeks. Sample development takes 4 to 8 weeks. Sample revisions take another 2 to 4 weeks. Production takes 4 to 8 weeks. Shipping by sea freight takes 4 to 6 weeks.
Reorders are faster because they skip the sample phase — expect 4 to 8 weeks total.
Factors That Affect MOQ
Three main factors determine your minimum order quantity.
First is formula type. Stock formulas have lower minimums because they're already developed. Fully custom formulas may require higher MOQ to justify the R&D investment.
Second is packaging. Stock packaging using standard bottles and jars allows for lower MOQ. Custom molds require 5,000 to 10,000 units minimum due to tooling costs.
Third is product complexity. Simple formulas like toners and cleansers are more flexible. Products with complex actives or specialty textures may require higher minimums.
Q&A
Can I really order just 1,000 units? Yes. Our manufacturing partner accommodates small brands. Per-unit cost is higher than bulk orders, but you can launch without committing to 5,000+ units.
What if I want to test multiple products? You can split across products, but each SKU needs to meet its own MOQ. For example, 1,000 serums plus 1,000 moisturizers equals 2,000 total units across 2 SKUs.
Does lower MOQ mean lower quality? No. The same production line and quality standards apply regardless of order size.
Can I reduce MOQ further? In some cases, yes — depending on formula and packaging flexibility. We'll discuss options during consultation.